Sometimes, you need something or someone to jar the cobwebs out of your brain -- to get the creative juices following. The article by David Wells, helps you to brainstorm -- to help you to create your first ebook. I found it rather helpful -- and as to marketing research, it is very important. If you spend days, hours or months creating an ebook, and find it won't sell -- well -- that's a lot of hard work for nothing. Research your topic -- and look at all angles.
Now, for one other little suggestion. We all make typos, when we create. Why? The creative juices are flowing -- and sometimes the words just get jumbled, missed, mixed and Misspelled. Yes, I'm guilty of it too. So, my suggestion is several:
1. After creating your ebook -- spellcheck it.
2. Then you proofread it.
3. Then have someone else proofread it.
4. And then let it set for a couple of days. When you are first creating an article, ebook, or any piece of writing -- most of the time you're extremely pleased with what you wrote. But if you let the copy cool for a couple of days, and reread it -- you may find typos, and/or the need to reword or rework a paragraph.
I make these suggestions, because I have seen good pieces of work marred by typos. The information is great, but sometimes the reader can get distracted by the typos and in some cases irritated -- and thus, a possible bad review.
Well, enough of my preaching. On to the article . . .
How to Write an eBook
By David Wells
Before you begin writing, you should take some time to carefully consider what your product will be. Of course, it must be an information product, but that covers a lot of area…eBooks, newsletters, eZines, subscription sites etc…
If you’re starting your first site I highly recommend you choose an eBook for your product. It’s a much more finite thing than your other options - Far easier to manage.
So what do you write about?
You write about your topic in way that is useful, informative and actionable. Provide real information to your readers that they can put into action to their immediate benefit. Information that tells your prospects how to get something done.
If you’re an expert on your topic then this should be easy. You already know what problems exist in your topic area and probably more than a few solutions to those problems.
If you still have a few things to learn about your topic, that’s ok too. You have some research ahead of you. For me, the best way to do research is to read everything I can find about the subject and jot down important notes as I go.
Go back to your market research notes from the previous section. Re-visit each site and look carefully at what they’re selling. This information is invaluable when deciding what you should sell.
Most people assume that because a product already exists in a niche that there isn’t room for any other products. In fact, it’s the exact opposite. A product selling successfully in a niche is the best indication possible that the niche is profitable and active.
Now, don’t get me wrong. Don’t go out and copy someone else’s product. Use the ideas and principles behind the successful products in your niche to develop your own unique product concept.
Take your time revisiting your market research. Make sure you have a complete picture of the products and product concepts being offered in your market before you settle on what your product will be.
Look closely at the ads offering products in your topic market. What benefits do they promise? What is their unique selling proposition? How are they different from each other? What do they all have in common?
As you ask each of these questions also ask “How can I do it better and what can I do differently?” What can you offer your topic market that isn’t being offered? How can you offer more value than your competitors?
Once you have an idea of your product concept, write it down. Then spend the next thirty minutes thinking about it and re-writing it. Add as much detail as possible while trying to make your concept as simple and straightforward as possible.
---------
How to Use Simple Sales Sites to Create a Huge Passive Income Disarmingly simple internet marketing strategy that will show you in 10 easy steps how to create a series of internet income streams. Each is independent of the others and each will bring in a few hundred dollars every month on auto-pilot. Make as many as you like. http://www.3pagesite.com/
If you're looking to cut to the chase when it comes to writing an ebook -- look to
my website and "How To Write And Publish Your Ebook" by Edwards and Vitales
-- pros in the field of ecommerce. (The link redirects you to my site and my review of the book).
Read more...
Showing posts with label write an ebook. Show all posts
Showing posts with label write an ebook. Show all posts
Saturday, January 21, 2006
Sunday, January 15, 2006
Ebooks -- Do You Need One?
Okay, this article is for those that are still on the fence, trying to decide if an Ebook can fit into their business, or if they should create an ebook. I guess, you could say, I've been sitting on the fence as well. Maybe the next few articles that I will be presenting throughout the month will help you in this area. I'm sure you will see, as I did, the possible benefits -- as well as, sucking up the courage to put your knowledge on the line.
Why Write an eBook?
By Gasen Redeye
It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use, the whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed.
The fact is that this is the perfect time to write an ebook. What the publishing industry needs are people who can tap into the world as it is today - innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.
Let's say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through all the trouble of writing my ebook when it's so impossible to get anything published these days?
Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let's look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!
Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.
Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just for the printing and binding. Add in distribution, shipping, and promotional costs and - well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.
Let's say you already have an Internet business with a quality website and a quality product. An ebook is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.
For example, let's say that you've spent the last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An ebook is the perfect way to reach the largest audience of bonsai enthusiasts.
Ebooks will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.
Perhaps your goals are more finely tuned in terms of the ebook scene. You may want to build a whole business around writing and publishing ebooks. Essentially, you want to start an e-business. You are thinking of setting up a website to promote and market your ebooks. Maybe you're even thinking of producing an ezine.
One of the most prevalent reasons people read ebooks is to find information about how to turn their Internet businesses into a profit-making machine. And these people are looking to the writers of ebooks to provide them with new ideas and strategies because writers of ebooks are usually people who understand the new cyberspace world we now live in. Ebook writers are experts in Internet marketing campaigns and the strategies of promoting and distributing ebooks. The cyberspace community needs its ebooks to be successful so that more and more ebooks will be written.
You may want to create affiliate programs that will also market your ebook. Affiliates can be people or businesses worldwide that will all be working to sell your ebooks. Think about this? Do you see a formula for success here?
Figure out what your subject matter is, and then narrow it down. Your goal is to aim for specificity. Research what's out there already, and try to find a void that your ebook might fill.
What about an ebook about a wedding cake business? Or an ebook about caring for elderly pets? How about the fine points of collecting ancient pottery?
You don't have to have three masters degrees to write about your subject. People need advice that is easy to read and easily understood. Parents need advice for dealing with their teenagers. College students need to learn good study skills - quickly. The possibilities are endless.
After you've writtten your ebook
Getting your ebook out is going to be your focus once you've finished writing it, just as it is with print books. People will hesitate to buy any book from an author they've never heard of. Wouldn't you?
The answer is simple: give it away! You will see profits in the form of promoting your own business and getting your name out. You will find affiliates who will ask you to place their links within your ebook, and these affiliates will in turn go out and make your name known. Almost every single famous ebook author has started out this way.
Another powerful tool to attract people to your ebook is to make it interactive. Invent something for them to do within the book rather than just producing pages that contain static text. Let your readers fill out questionnaires, forms, even crossword puzzles geared to testing their knowledge on a particular subject. Have your readers hit a link that will allow them to recommend your book to their friends and associates. Or include an actual order form so at the end of their reading journey, they can eagerly buy your product.
When people interact with books, they become a part of the world of that book. The fact is just as true for books in print as it is for ebooks.
That's why ebooks are so essential. Not only do they provide a forum for people to learn and make sense of their own thoughts, but they can also serve to promote your business at the same time.
"Dotcomology" is The Science of Making Money Online! GET IT FREE!
http://www.home-biz-profits.blogspot.com/
Check out my blog
Not long ago, I didn't know ANYTHING about Internet marketing...However, within just 2 weeks, I launched my own website AND learned how to profit from an opt-in list, pull in sales with ezines, make money with Google Adwords and set up my own BLOG!
Read more...
Why Write an eBook?
By Gasen Redeye
It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use, the whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed.
The fact is that this is the perfect time to write an ebook. What the publishing industry needs are people who can tap into the world as it is today - innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.
Let's say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through all the trouble of writing my ebook when it's so impossible to get anything published these days?
Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let's look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!
Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.
Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just for the printing and binding. Add in distribution, shipping, and promotional costs and - well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.
Let's say you already have an Internet business with a quality website and a quality product. An ebook is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.
For example, let's say that you've spent the last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An ebook is the perfect way to reach the largest audience of bonsai enthusiasts.
Ebooks will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.
Perhaps your goals are more finely tuned in terms of the ebook scene. You may want to build a whole business around writing and publishing ebooks. Essentially, you want to start an e-business. You are thinking of setting up a website to promote and market your ebooks. Maybe you're even thinking of producing an ezine.
One of the most prevalent reasons people read ebooks is to find information about how to turn their Internet businesses into a profit-making machine. And these people are looking to the writers of ebooks to provide them with new ideas and strategies because writers of ebooks are usually people who understand the new cyberspace world we now live in. Ebook writers are experts in Internet marketing campaigns and the strategies of promoting and distributing ebooks. The cyberspace community needs its ebooks to be successful so that more and more ebooks will be written.
You may want to create affiliate programs that will also market your ebook. Affiliates can be people or businesses worldwide that will all be working to sell your ebooks. Think about this? Do you see a formula for success here?
Figure out what your subject matter is, and then narrow it down. Your goal is to aim for specificity. Research what's out there already, and try to find a void that your ebook might fill.
What about an ebook about a wedding cake business? Or an ebook about caring for elderly pets? How about the fine points of collecting ancient pottery?
You don't have to have three masters degrees to write about your subject. People need advice that is easy to read and easily understood. Parents need advice for dealing with their teenagers. College students need to learn good study skills - quickly. The possibilities are endless.
After you've writtten your ebook
Getting your ebook out is going to be your focus once you've finished writing it, just as it is with print books. People will hesitate to buy any book from an author they've never heard of. Wouldn't you?
The answer is simple: give it away! You will see profits in the form of promoting your own business and getting your name out. You will find affiliates who will ask you to place their links within your ebook, and these affiliates will in turn go out and make your name known. Almost every single famous ebook author has started out this way.
Another powerful tool to attract people to your ebook is to make it interactive. Invent something for them to do within the book rather than just producing pages that contain static text. Let your readers fill out questionnaires, forms, even crossword puzzles geared to testing their knowledge on a particular subject. Have your readers hit a link that will allow them to recommend your book to their friends and associates. Or include an actual order form so at the end of their reading journey, they can eagerly buy your product.
When people interact with books, they become a part of the world of that book. The fact is just as true for books in print as it is for ebooks.
That's why ebooks are so essential. Not only do they provide a forum for people to learn and make sense of their own thoughts, but they can also serve to promote your business at the same time.
"Dotcomology" is The Science of Making Money Online! GET IT FREE!
http://www.home-biz-profits.blogspot.com/
Check out my blog
Not long ago, I didn't know ANYTHING about Internet marketing...However, within just 2 weeks, I launched my own website AND learned how to profit from an opt-in list, pull in sales with ezines, make money with Google Adwords and set up my own BLOG!
Read more...
Subscribe to:
Posts (Atom)