Adsense-New Terms and Conditions

Adsense-New Terms and Conditions

It looks like Adsense is gearing up for future changes to their products and services. Which also include new privacy requirements. How will that affect you as a publisher?

Two ways:

Pricing differences: They stated the new terms and conditions were necessary due to different advertising formats and mediums that is and will be incorporated by Google. One example is Gadget Ads. In addition, as stated by Google: "future products may be priced, paid, or managed differently than current ones."

Privacy Policy: Another important change for publishers is their own Privacy Policy. You, as a publisher, will have to notify your users of the use of cookies and/or web beacons to collect data in the ad serving process. This change relates to advertisers' use of innovative products and features like Gadget Ads and other offerings in the future.