Traffic and Your Website

Traffic and Your Website

There are a lot of ways to get traffic to your website or blog. However, the three ways of getting traffic that have stood the test of time are linking, SEO, and Pay Per Click advertising.

Pay-Per-Click

Many have claimed that in the beginning, they utilized Pay-Per-Click advertising to bring traffic their website and money in their pocket.

The key to Pay-Per-Click advertising is that the ad or ads should be relevant to your web page/landing page. The keywords that you bid on should also be relevant to your ad and landing page.

Linking

There are paid and free methods of linking. Several of the free methods of linking is through Ezines or newsletters and Article Marketing.

Ezine Advertising - If you are thinking about putting links/ads within an ezine it is wise that the ezine has a following that has at least 500 advertisers. Remember, sales rely on the number of people you can reach. Do not blindly place your ads in ezines, it is wise to always read the fine print.

Article Marketing is a good way to get one-way links. It does take time and effort on your part, but it does bring traffic to your site-long term, especially if you place your articles in article directories.

Paid Links-With Google crackdown of the paying and selling of links among websites-I would be rather hesitate. A lot of top sites lost their page ranking due to buying of links.

SEO

SEO-Search Engine Optimization was and is a specialized process. But many webmasters are tackling the SEO process on their own. SEO is a solid way to get traffic to your website, but if you're new to the SEO game, you'll have to deal with the learning curve.

SEO - is the optimization of your web pages so that search engines will visit your site. You utilize relevant keywords, keyword phases within the body of your text, and within your meta tags. Trust me, it's a little more complicated than it sounds, but well worth learning.

Other methods that are coming on board are within the social media arena-Twitter, etc. With social media, it is only as strong as your following.

So, if you're looking for ways to build traffic to your website, don't leave out the three mainstays, SEO, linking, pay-per-click.