Wednesday, March 4, 2009

Adwords Tips - Improve Your Roi

I have made up my mind, I will give out hints about Google adwords usage for better usage.
Im sure you will use them, but you will see them anyway.|I have made a decision to provide a few tips on how to use Google Adwords for maximum benefit.It may perhaps not seem obvious to you but i am confident that you will find them useful.|I would be listing out the best tips and advice on how to get the best out of Google Ad words. These would for sure help you in achieving the target.

Let's get busy using these Adwords tips and advice:
The text should contain the keyword that people are looking for. By doing this it would get automatically bolded. Bolding would help in capturing the visitor’s eyes. It works as, you are offering what they are looking for and that would make them click you ad.
2) You should not do big ad groups with enormous number of keywords. Put every ad keyword according to the ad group. Doing it this way, you can easily find and at the same time have your ad's directed straight into a possible prospect. The ad will be connected according to their search
Never get into bidding wars with any of the competitors. The lost traffic can be got back by using other targeted keywords and just for paying the least amount for the pay per click. The target is to make the most sales out of the ads and not to just get the ad targeted. These bidding wars could end up in giving you a high cost. Though a keyword making more sales does not mean that it is more profitable. By getting into a bidding war you are losing most of your profit. When it comes to pay per click less sales can give you a lot of profit.
You have made a bad choice if you have not checked on the googles split testing feature. Using this feature would help you in locating the ads that get the most CTR and also will help you rotate all the ads. Though you won’t have a high sale just because you got a high CTR. From what I have come across there are ads which make the lowest CTR but the highest sales.
[spin]Tracking your affiliate product is not an easy task and has lot of barriers. Until you inform the owner to place your ad in a decent page, he puts it in his thank you page. Though while some of them do this, most of them don’t. When you are directing traffic to a particular page using that keyword meant for that page it’s wise to send to a page on your website which has the ad words tracking code and then redirect them to the affiliate page. (If you did not get any clarity about this please inform me and I will make a video about it)|Promotion of an affiliate product most of the time means that there is limited access to track this. This can be done only if the owner of the product is contacted and a request is given to place your Adword tracking code on the Thankyou page of his website. Some owners accept to do it but some refuse. When you send the traffic to a customer built landing page (themed for that particular keyword, highly recommended), then it would be advisable to setup a page on your website such that when a visitor clicks a particular link, it will direct them to another page on your site that bear your Adwords tracking code. From that point onwards, it would then redirect them to the affiliate site. (If further assistance is required, you could leave a comment and I will create a video explaining the procedure).|If your sending the traffic to a custom built landing page (which should be themed for that keyword, and i highly recommend doing this) you can then setup a page on your site that when the visitor clicks a link or opts in it will first send them to another page on your site that has your Adwords tracking code and then will redirect them to the affiliate site. (If your unsure of how to do this then leave a comment and I will make a video for you).Promoting an affiliate product means you are very limited at being able to track this. Unless you contact the owner of the product and request he puts your Adword tracking code on his thank you page. Some do some don’t.
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This method lets you identify the keywords which create more profit to the main affiliate site. Though you may not get the hands on the actual sales but this way you could get close to it.
You can also get more information by visiting adwords strategy which will help you to understand how to use Adwords more effectively.

Article By: Chris Forest




If you want an automated way to master Google Adwords on auto pilot then visit google shadow which is new technology that will help you to make money even if you dont have a website.

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